Top 5 Personal Finance Apps on iOS in Portugal: Q1 2025 Performance

In the first quarter of 2025, the personal finance app landscape in Portugal saw varying trends across the top five applications on the iOS platform. Here's how each app performed during this period, based on data from Sensor Tower.

Splitwise showed a fluctuating pattern in both downloads and revenue. Weekly downloads began at approximately 2.5K, then dipped and peaked again at 1.3K by the end of March. Revenue also varied, with a notable increase to $481 in mid-March. Active users saw a steady climb from 28.5K to 35.5K throughout the quarter.

Moneyboard Budget Planner Bill experienced a decline in downloads from 1.7K in early January to around 349 by the end of March. Revenue followed a similar downward trend, starting at $147 and dropping to $120. Active users fluctuated but ended on a positive note, increasing from 25.7K to 23.2K.

Money manager, expense tracker saw stable weekly downloads, hovering around 400, with a slight dip and recovery. Revenue remained low, peaking at $50 in mid-March. Active users increased gradually, starting at 2.6K and reaching 3.1K by the end of the quarter.

Monefy: Money Tracker maintained a consistent download rate, averaging about 270 downloads per week. Revenue saw minor fluctuations, with a high of $145 in mid-March. Active users slightly decreased from 1.2K at the start of the quarter to 1.1K by March's end.

Lastly, Bilance - Your Money & Budget had an interesting revenue spike, reaching $1.5K in early January, before stabilizing around $300. Downloads were initially low but ended the quarter with a rise to 467.

For more detailed insights and performance metrics, visit Sensor Tower. The data provides a comprehensive view of how these apps have been engaging users and generating revenue in Portugal's competitive finance app market.